From Cala Petra Ruja to Waterfront Costa Smeralda: two evocative locations for a brand that never ceases to amaze

Style and glamour merge in a dream setting. Nikki Beach Costa Smeralda is an exclusive location designed for those who love sea, music, food, art and fashion. Set up in the enchanting Cala Petra Ruja bay, a bow-shaped, white sand beach with turquoise sea, red pebbles and rocks. The most famous international luxury beach club brand makes the Smeralda summer even more exclusive. The ideal place to try local specialities, Mediterranean flavours and international dishes and discover the magic of live entertainment.

Over the summer, Nikki Beach, accessible by free transfer service from the Cala di Volpe Hotel, will be organizing numerous events, performances and unmissable parties, such as the White Party on 3rd August and the 20th Years Celebration on the 10th.

The same atmosphere can also be experienced in the heart of Porto Cervo at the Porto Vecchio quayside in front of some of the world’s most beautiful yachts. Here the Nikki Beach pop up bar & lounge is a reference point for Costa Smeralda night life. Famous for its creative and excellent cocktails, the elegant and charming lounge area is located within Waterfront Costa Smeralda, the area that groups together ateliers, world-famous brands and wonderful events for a total of eleven pop-up stores, five exhibition squares and a stage. An obligatory stop for those who want to fully enjoy the magical and unique Costa Smeralda atmosphere. (Dario Budroni)